Jeneva Aaron

Jeneva has over years of passion for home decorating and cleaning. She is the founder and CEO of where she provides honest and objective reviews on home and cleaning products.


  • Extensive knowledge of cleaning and cleaning products, home decoration, home renovation, and DIY projects.
  • Expertise in Search Engine Optimization Analysis and Internet Business Consultancy.


Jeneva’s obsession with cleaning and home decoration goes way back. Even before the inception of house wire back in 2017.

Long before that, she started in the field of Internet Business Consultancy fresh out of University with Mindshare. After a little over three months, she moved on to a different area, still dedicated to helping brands in digital marketing.

Her days were a collection of mentoring junior team members, developing strategic proposals, and meeting agency goals. She spent a total of three years and a couple of months in Search Engine Optimization Analysis, with GoDaddy, from 2014 till 2017.

After that, as a young mother charged with raising three young children, Jeneva Aaron spent a lot of time exploring this intense passion. She spent several exciting days watching her toddlers and improving her home with DIY projects and eco-friendly products.

Her experience in SEO analysis and Internet Business Consultation were the building blocks for her great reviews. But she realized that not everyone has the same background as she does. Many people are stuck trying to find the best products that are not only eco-friendly but pocket-friendly too. With that in mind, she launched The House Wire to help consumers discover the best products available to them so that they can create the home of their dreams.


After four years at The University of South Dakota, Jeneva graduated with a Bachelor of Science (BS), Business administration emphasis in Marketing.

Articles Written By Jeneva Aaron

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